Gabriel, a new cosmetic line just introduced at Muskoka Natural Food Market, is creating a real buzz among health-conscious ladies in Muskoka.

Made from 100 per cent natural ingredients, this beautiful line of makeup is practically clean enough to eat. There are no synthetic preservatives, animal by-products, dyes, perfumes or artificial colours. You will not find parabens, lead or lauren sulphates anywhere on ingredients labels.

Featuring petroleum-free, biodegradable and non-toxic, plant-based formulas that have not been tested on animals, all studies have been performed on human subjects of all skin types, age groups, sex and nationality. In these studies there were no adverse skin reactions in any of the test subjects, which is practically unheard of. In fact, the reports showed a noticeable improvement to their skin after only a few days’ use.

This is so important as our bodies absorb whatever we put onto our skin; so the idea of using something clean and natural only makes sense. Women who wear lipstick are constantly licking their lips, eating, drinking and even kissing loved ones with a toxic concoction of artificial ingredients and preservatives.

Some popular, high-end cosmetic companies have lead listed on their ingredient list for lipstick.

Gabriel offers the alternative. You can still be beautiful while wearing makeup without the worry of hidden ingredients that shouldn’t be there. With a wide array of colours for all seasons, long-lasting lipsticks, glosses, liquid or powder foundations in all colours to suit many nationalities, eye shadows, blushes, eyeliners, lip liners and mascara that doesn’t flake or smudge, this line is exquisite and definitely competes with high-end cosmetic lines without the hefty price tag.

So go ahead, treat yourself in good conscience; it’s good for you to feel beautiful.